Strategic Account Consulting (SAC) provides consulting services to business-to-business companies seeking to optimize their sales performance. We specialize in both the start-up of strategic /national account sales groups or the evaluation of an existing sales group.
Strategic or National Accounts can serve as a cornerstone of your organization's growth and profitability. However, strategic accounts will test your organization's ability to adapt to a “new way” of doing business; not only in dealing with these new clients but testing the willingness of your organization's ability to adapt and allocate resources.

Steps for Evaluating a Successful Strategic Accounts Group

Several prerequisites that need to be addressed when evaluating or forming a successful strategic accounts group.

  • Your company's goals and objectives must be clearly defined.
  • Once determined, your goals and objectives must be effectively integrated into your organization, starting with your current sales force.
  • Your organization should be aware and ready for the impact and demands of a strategic accounts group.
  • Confirm that the decision-making processes are clearly defined and understood by the strategic accounts group.
   

"...your goals and objectives for the strategic account sales group must be effectively integrated into your organization..."

 


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